15 Common Mistakes that Violate Google Adsense TOS

Google program is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.

On my visit through sites and forums, I daily notice several instances of misuse of Adsense ads. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.

  1. Never click your own adsense ads or get them clicked for whatever reason.
  2. Never change the Adsense code.
  3. Do not place more than 3 ad units and 3 ad links or 2 adsense search boxes on any web page.
  4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field.
  5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you.
  6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed.
  7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page.
  8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do.
  9. Place ads only on Content Pages.
  10. Do not mask ad elements.
  11. Do not send your ads by email.
  12. Keep track of your content.
  13. Do not alter the results after ad clicks or searches - Ensure you are not in any way altering the site which the user reaches to after clicking the ads.
  14. Avoid excessive advertising and keyword stuffing.
  15. Ensure you Language is Supported.
  16. Maximum 2 referral button per product per page.
  17. Do not specify Google ads as your alternate ads.
  18. Do not confuse with adjacent images.

Whenever in doubt, it is better to ask for adsense help from the learned staff of Google Adsense. They are very helpful!Earn money with Google - Sign up for AdSense.

Google Adsense CPM Ads Earn Money Without Clicks

Not all Google Adsense Ads require clicks to make extra money quickly for you. If you analyze reports, you may have seen earnings without any clicks. This is because many ads are CPM ads for which advertisers pay you money per 1000 ad impressions.

CPM stands for “cost per 1000 impressions.” Advertisers running CPM ads set their desired price per 1000 ads served, select the specific sites on which to show their ads, and pay each time their ad appears.

Why is it good for you?CPM ads in Google Adsense compete against pay-per-click (or CPC, cost per click) ads in the ad auction, so only the highest performing ads will be served to your pages. If an advertiser wants to specifically target your site, they will need to bid high enough to beat out the CPC ads that are already in the auction in order to show up on your page. Google pays you each time a CPM ad is shown on your page. But you won’t earn additional revenue for clicks on these ads.

How do CPM ads look like?CPM ads can be either text or image ads, and are always site-targeted. CPM text ads will expand to take up the entire ad unit.

What I learnt from this?I had earlier added a competitive ad filter to several ads which seemed less targeted and were less likely to get clicked, but as income dropped I realized that these were CPM ads and they made extra money even if they were not clicked. And they competed for price with ads which would have appeared in their place, so no point filtering them anyway. The Google Adsense ad auction and smart pricing are too complex for us to deal with, lets leave it to Google at best.

For more information, visit Adsense support.

Earn From Google Adsense

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Adsense is perhaps the most well known program for monetizing your website or blog. Registration is free, though there's no guarantee that you'll be accepted, so make sure that you have a quality website or blog before you apply to adsense.

Adsense guys are very strict about their Terms of Service, so be sure to read them and stick to them - don't try to cheat the system, or you could get banned and loose all your money.I've been earning a steady income from AdSense over the last few months, and I would recommend it.

Sign Up for Google Adsense

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